Interactive media refers to digital content that allows users to engage and participate actively rather than passively consuming information. This includes video games, websites, mobile apps, and virtual reality experiences where users can make choices that affect the outcome or experience. Examples of interactive media include video games like Fortnite, educational platforms like Khan Academy, and immersive experiences in virtual reality environments. These forms of media often incorporate elements such as user feedback, storytelling, and social interaction, making them more engaging and personalized for the audience.