Individualistic refers to a mindset or philosophy that emphasizes personal independence and self-reliance. In individualistic cultures, people prioritize their own goals and desires over group needs. This approach encourages individuals to express their unique identities and pursue personal achievements, often valuing freedom and autonomy. In contrast to collectivist societies, where group harmony and community are prioritized, individualistic societies celebrate personal rights and individual expression. Examples of individualistic cultures include the United States and Western Europe, where personal success and self-fulfillment are often seen as key indicators of a person's worth.