Hypertext is a digital text format that allows users to navigate between different pieces of information through clickable links. These links can connect to other documents, images, or multimedia, creating a non-linear way to access content. This structure is commonly used on the internet, enabling users to explore related topics easily. The concept of hypertext was popularized by Tim Berners-Lee with the creation of the World Wide Web. It revolutionized how information is organized and accessed, making it possible to jump from one idea to another seamlessly, enhancing the overall user experience in digital environments.