The hospitality market refers to the sector that provides services related to accommodation, food, and entertainment. This includes businesses such as hotels, restaurants, and travel agencies. The market is driven by consumer demand for leisure and travel experiences, making it a vital part of the global economy. In recent years, the hospitality market has evolved with the rise of technology and changing consumer preferences. Innovations like online booking platforms and mobile apps have transformed how people plan their trips. Additionally, trends such as sustainable tourism and personalized services are shaping the future of the industry, influencing how businesses operate and attract customers.