Hookup culture refers to a social environment where casual sexual encounters are common and often prioritized over traditional dating. This phenomenon is particularly prevalent among young adults, especially in college settings, where individuals may seek physical intimacy without the commitment of a romantic relationship. The rise of technology and social media has facilitated hookup culture, allowing people to connect quickly through dating apps like Tinder and Bumble. While some embrace this lifestyle for its freedom and exploration, others express concerns about emotional detachment and the potential for misunderstandings in relationships.