Fear-mongering is the act of deliberately spreading fear or anxiety about a particular issue, often to manipulate public opinion or behavior. This tactic is commonly used in politics, media, and advertising, where exaggerated claims or misleading information create a sense of urgency or danger. The goal of fear-mongering is to provoke strong emotional reactions, leading people to support certain policies or products. For example, during elections, candidates may use scare tactics to highlight threats, influencing voters to choose their side based on fear rather than facts.