Direct draw refers to a method of extracting liquid from a container, such as a keg or tank, directly into a glass or other vessel. This technique is commonly used in bars and restaurants to serve beverages like beer or wine without the need for additional equipment. In a direct draw system, the beverage is typically chilled and dispensed through a tap system that connects to the container. This setup ensures that the drink is served fresh and at the right temperature, enhancing the overall drinking experience for customers.