A decision matrix is a tool used to evaluate and prioritize different options based on specific criteria. It helps individuals or teams systematically compare choices by assigning weights to each criterion and scoring the options accordingly. This structured approach makes it easier to identify the best alternative when faced with multiple possibilities. Typically, a decision matrix consists of a grid where options are listed in rows and criteria in columns. Each cell contains a score that reflects how well an option meets a criterion. By calculating the total scores, users can make informed decisions, reducing bias and enhancing clarity in the decision-making process.