cultural translation
Cultural translation refers to the process of interpreting and adapting ideas, practices, or texts from one culture to another. This involves not just language translation but also understanding the cultural context, values, and norms that shape meaning. It aims to make content accessible and relevant to a different audience while preserving its original intent.
This concept is important in various fields, including literature, film, and marketing. For example, when a book is translated for a new audience, cultural translation ensures that idioms, humor, and references resonate with readers from different backgrounds, enhancing their understanding and appreciation.