Colored alcohol refers to alcoholic beverages that have been infused or mixed with colorants, either natural or artificial, to create visually appealing drinks. These colors can enhance the aesthetic experience of cocktails and other mixed drinks, making them more attractive to consumers. Common examples include blue curaçao, grenadine, and absinthe, which are often used in various cocktails. The coloring in these beverages can come from various sources, such as fruits, herbs, or synthetic dyes. The use of colored alcohol is popular in bars and restaurants, where vibrant drinks can enhance the overall atmosphere and appeal to customers looking for unique and fun options.