Chromoplasts are specialized organelles found in plant cells that contain pigments, giving fruits and flowers their vibrant colors. Unlike chloroplasts, which are involved in photosynthesis and contain green pigments, chromoplasts can have red, orange, or yellow pigments, such as carotenoids. These pigments play a crucial role in attracting pollinators and seed dispersers. Chromoplasts develop from chloroplasts as plants mature, especially in ripening fruits. They help in the storage of pigments and can also contribute to the plant's overall health by protecting against harmful light and oxidative stress. Their presence enhances the visual appeal of many fruits and flowers.