Cheeks are the fleshy areas located on either side of the face, below the eyes and above the jawline. They play a crucial role in facial expressions and help in the process of chewing and speaking. The skin on the cheeks is often soft and can vary in color and texture among individuals. Cheeks contain fat and muscle tissue, which contribute to their shape and fullness. The buccinator muscle, for example, helps in moving food around in the mouth. Additionally, cheeks can be affected by factors such as age, diet, and overall health, influencing their appearance and firmness.