Blaxploitation is a film genre that emerged in the early 1970s, primarily targeting African American audiences. It features Black characters in leading roles and often includes themes of empowerment, social issues, and urban life. Notable films from this genre include Shaft and Super Fly, which showcased strong Black protagonists and highlighted the struggles and triumphs of the African American community. The term "blaxploitation" combines "Black" and "exploitation," reflecting both the representation of Black culture and the commercial exploitation of it. While some critics argue that these films perpetuated stereotypes, others view them as a significant step toward greater representation in Hollywood.