A "bigger goal" refers to a significant objective that an individual or organization aims to achieve over a longer period. It often serves as a guiding vision, helping to align smaller, short-term goals and daily actions. Bigger goals can encompass various areas, such as personal development, career advancement, or community improvement. Setting a bigger goal can motivate individuals to push beyond their comfort zones and strive for greater achievements. For example, a student might set a bigger goal of graduating from college, while a company may aim to become a leader in sustainable practices. These overarching goals provide direction and purpose.