Zee Bangla is a popular Bengali-language television channel in India, launched in 1999. It is part of the Zee Entertainment Enterprises and offers a variety of programming, including dramas, reality shows, and movies. The channel primarily targets the Bengali-speaking audience, providing content that reflects their culture and interests. Over the years, Zee Bangla has gained a significant viewership and has produced several successful shows, contributing to the growth of regional television. The channel also hosts award shows and events that celebrate the talent in the Bengali entertainment industry, further enhancing its connection with the audience.