The "Z-Fold" is a type of folding technique commonly used in paper products, such as brochures and flyers. It consists of three panels that fold in a zigzag pattern, resembling the letter "Z." This design allows for easy viewing of information and is often used for marketing materials, as it can display multiple sections in a compact format. In addition to its practical uses in print media, the Z-Fold is also popular in the design of greeting cards and invitations. The fold creates a unique presentation, making it visually appealing while providing ample space for text and images.