Youth trends refer to the behaviors, interests, and preferences that are popular among younger generations, often influenced by social media, technology, and cultural shifts. These trends can include fashion styles, music genres, and social movements, reflecting the values and attitudes of youth today. For example, platforms like TikTok and Instagram play a significant role in shaping what is considered trendy. Additionally, youth trends often emphasize sustainability and social justice, with many young people advocating for issues like climate change and equality. This generation is more likely to support brands that align with their values, leading to a rise in eco-friendly products and diversity in marketing.