A web designer is a professional who creates the visual layout and user experience of websites. They focus on how a site looks and feels, ensuring it is attractive and easy to navigate. Web designers use tools like Adobe Photoshop and Sketch to design graphics and layouts, and they often work with HTML and CSS to implement their designs. In addition to aesthetics, web designers consider usability and accessibility, making sure that websites are functional for all users. They may collaborate with web developers to bring their designs to life, ensuring that the final product meets both design and technical standards.