Watch brands are companies that design, manufacture, and sell timepieces. They range from luxury brands like Rolex and Patek Philippe to more affordable options like Casio and Seiko. Each brand often has its own unique style, technology, and target market, catering to different consumer preferences and budgets. Many watch brands also focus on specific features, such as water resistance, chronographs, or smart technology. Some brands, like Apple and Samsung, have entered the smartwatch market, combining traditional timekeeping with modern technology. This diversity allows consumers to choose watches that fit their lifestyle and needs.