WPP is a global leader in advertising and marketing services, headquartered in London. Founded in 1971, it operates through a network of agencies that provide a range of services, including digital marketing, media planning, and public relations. WPP serves clients across various industries, helping them build their brands and connect with consumers.
The company is known for its diverse portfolio, which includes well-known agencies like Ogilvy, Grey, and JWT. WPP focuses on innovation and technology to enhance its offerings, adapting to the rapidly changing landscape of advertising and consumer behavior.