"Viva Mexico" is a popular phrase that translates to "Long Live Mexico." It is often used to express national pride and celebrate Mexican culture, history, and traditions. The phrase is commonly heard during national holidays, festivals, and events, reflecting the spirit of unity among the Mexican people. The phrase is particularly associated with Mexican Independence Day, celebrated on September 16. During this time, people participate in parades, fireworks, and traditional music, showcasing the rich heritage of Mexico. "Viva Mexico" serves as a rallying cry for patriotism and a reminder of the country's vibrant identity.