Venture risk refers to the potential for loss or failure associated with investing in new business opportunities or projects. It is often linked to startups and innovative ideas, where the uncertainty of success is high. Investors and entrepreneurs must assess this risk to make informed decisions about funding and resource allocation. Managing venture risk involves strategies such as thorough market research, financial analysis, and developing a solid business plan. By understanding the potential challenges and rewards, individuals and organizations can better navigate the complexities of launching new ventures and increase their chances of success in the competitive landscape.