A VTuber, or virtual YouTuber, is a content creator who uses a digital avatar to interact with their audience. These avatars are often animated characters that can be customized to reflect the creator's personality or interests. VTubers typically produce videos or live streams featuring gameplay, music, or chatting, engaging with fans in real-time while maintaining the persona of their avatar.
The rise of VTubers began in Japan, with platforms like YouTube and Twitch serving as popular venues for their content. Many VTubers utilize software like Live2D or VRoid Studio to create and animate their characters, allowing for a unique blend of entertainment and technology.