User innovation refers to the process where individuals or groups create new products or improve existing ones based on their personal needs and experiences. This often occurs outside traditional corporate settings, allowing users to develop solutions that may not be addressed by manufacturers. Examples include modifications made by gamers to enhance their gaming experience or software developers creating plugins to add functionality to existing applications. This concept highlights the importance of user feedback in product development. Companies can benefit from user innovation by engaging with their customers, understanding their needs, and incorporating user-generated ideas into their offerings. This collaboration can lead to more effective and user-friendly products.