University merchandise refers to a variety of products that feature the branding, logos, or colors of a specific university. These items can include clothing such as t-shirts, hoodies, and hats, as well as accessories like mugs, backpacks, and stickers. They are often sold at campus bookstores, online shops, and during university events, serving as a way for students, alumni, and fans to show their school pride. In addition to promoting school spirit, university merchandise can also serve as a source of revenue for the institution. Sales from these products often support student programs, scholarships, and campus initiatives. Overall, university merchandise plays a significant role in fostering community and connection among students and alumni.