The title of "UNESCO World City of Crafts" is awarded to cities that demonstrate exceptional craftsmanship and a commitment to preserving traditional skills. These cities promote their local artisans and craftspeople, showcasing their unique cultural heritage through various forms of art and craftsmanship. Being designated as a UNESCO World City of Crafts helps to enhance the city's visibility and attract tourism, while also fostering economic development. This recognition encourages collaboration among artisans, local governments, and communities to sustain and innovate traditional crafts, ensuring their survival for future generations.