The UEFA Men's Player of the Year award is presented annually by the Union of European Football Associations (UEFA) to recognize the best male football player in Europe. The award considers players' performances in domestic leagues, UEFA competitions, and international matches over the season. The winner is determined through a voting process that includes coaches from UEFA member associations and a select group of journalists. The award was first introduced in the 2010-2011 season and has been won by notable players such as Cristiano Ronaldo and Lionel Messi.