Traffic calming measures are strategies designed to reduce vehicle speeds and improve safety for pedestrians and cyclists. These measures can include physical changes to the road, such as speed bumps, raised crosswalks, and curb extensions, which encourage drivers to slow down. Additionally, traffic calming can involve changes in signage and road markings, such as adding more visible speed limit signs or using colored pavement to highlight pedestrian areas. By implementing these measures, communities aim to create safer and more pleasant environments for all road users, including pedestrians, cyclists, and motorists.