Tour merchandise refers to the products sold during or after a concert tour, typically featuring the name of the artist or band, such as Taylor Swift or The Rolling Stones. These items can include clothing, posters, accessories, and other memorabilia that fans can purchase to commemorate their experience. Fans often buy tour merchandise as a way to support their favorite artists and to have a tangible reminder of the event. The merchandise is usually available at concert venues and online, making it accessible to a wide audience. Popular items often include t-shirts, hoodies, and caps.