A theatrical release refers to the debut of a film in cinemas, allowing audiences to watch it on the big screen. This event typically occurs after a film's production and marketing phases are complete. Theatrical releases are often accompanied by promotional activities to attract viewers and generate buzz. During a theatrical release, films may be shown in various formats, such as 2D, 3D, or IMAX. The duration of a theatrical run can vary, with some films staying in theaters for weeks or months, depending on their popularity and box office performance. After this period, films may be released on streaming platforms or home video.