The Kooples is a French fashion brand founded in 2008 by brothers Alexandre, Laurent, and Raphaël Elicha. Known for its modern and edgy designs, the brand offers a range of clothing, accessories, and footwear for both men and women. The Kooples often incorporates a rock-and-roll aesthetic, appealing to a youthful and stylish audience. The brand is recognized for its unique marketing approach, which includes using real couples in its advertising campaigns to promote the idea of love and partnership. With a focus on high-quality materials and tailored fits, The Kooples aims to create timeless pieces that blend elegance with a contemporary vibe.