A television audience refers to the group of viewers who watch programs broadcasted on television. This audience can vary in size and demographics, including factors such as age, gender, and location. Understanding the television audience helps networks and advertisers tailor content and marketing strategies to reach specific groups effectively. Television ratings are often used to measure the size and engagement of the audience. These ratings are collected through various methods, including surveys and people meters, which track viewing habits. This data is crucial for networks to determine the popularity of shows and make decisions about programming and advertising investments.