TBWA is a global advertising agency known for its innovative approach to marketing and brand strategy. Founded in 1970, it has grown to become one of the largest advertising networks in the world, with offices in over 30 countries. The agency is recognized for its creative campaigns that often challenge conventional advertising norms. The agency operates under the philosophy of "Disruption," which aims to create unique and impactful ideas that resonate with consumers. TBWA has worked with numerous high-profile clients, including Apple, McDonald's, and Nike, helping them to build strong brand identities and connect with their audiences effectively.