A startup launch refers to the process of introducing a new business or product to the market. This phase typically involves finalizing the product, developing a marketing strategy, and securing funding. Entrepreneurs often aim to create a buzz around their launch to attract customers and investors. During a startup launch, companies may utilize various platforms, such as social media and crowdfunding, to reach their target audience. Successful launches can lead to increased visibility and sales, while also establishing the brand in its respective industry. Key elements include business plans, pitch decks, and market research.