Southern rock is a music genre that emerged in the southern United States in the late 1960s and early 1970s. It blends elements of rock, country, and blues, characterized by its use of electric guitars, strong rhythms, and often, a Southern pride theme. Bands like The Allman Brothers Band and Lynyrd Skynyrd are iconic representatives of this genre, known for their improvisational style and storytelling lyrics. The genre gained popularity through its energetic live performances and distinctive sound, which often features dual guitar harmonies and a mix of male and female vocals. Southern rock has influenced various artists and genres, contributing to the broader landscape of American music.