Southern Cross Media Group is an Australian media company that operates radio and television broadcasting services. It is known for its extensive network of regional radio stations and television channels, providing entertainment, news, and information to audiences across Australia. The company plays a significant role in the media landscape, particularly in regional areas. Founded in 2004, Southern Cross Media Group has grown through various acquisitions and partnerships. It operates under several brands, including Southern Cross Austereo for radio and Channel Nine for television. The group focuses on delivering local content and engaging with communities throughout the country.