Smart Tourism
Smart tourism refers to the integration of technology into the travel experience, enhancing how tourists plan, book, and enjoy their trips. This approach utilizes tools like mobile apps, artificial intelligence, and data analytics to provide personalized recommendations, streamline bookings, and improve overall visitor experiences.
Cities and destinations adopting smart tourism often implement Internet of Things (IoT) devices, such as smart signage and connected transportation systems, to offer real-time information. This not only helps tourists navigate more efficiently but also supports sustainable practices by managing resources and reducing congestion in popular areas.