Shawn Stussy is an American fashion designer and entrepreneur, best known for founding the streetwear brand Stüssy in the early 1980s. Originally starting as a surfboard shaper in Laguna Beach, California, he began creating graphic T-shirts that reflected the surf and skate culture of the time. His designs quickly gained popularity, leading to the establishment of a global brand. Stüssy played a significant role in the rise of streetwear, blending elements of surf, skate, and hip-hop culture. The brand became iconic for its distinctive logo and laid the groundwork for many contemporary streetwear labels, influencing fashion trends worldwide.