Seasonal shoppers are individuals who primarily purchase items during specific times of the year, such as holidays or special events. They often seek out deals and promotions related to Christmas, Black Friday, or back-to-school sales. These shoppers may plan their purchases in advance to take advantage of discounts and limited-time offers. This shopping behavior can significantly impact retail sales, as businesses often prepare for seasonal demand by stocking up on popular items. Seasonal shoppers contribute to trends in consumer spending, influencing inventory decisions and marketing strategies for retailers during peak shopping periods.