"Rosie the Riveter" is a cultural icon representing women who worked in factories and shipyards during World War II. The character is often depicted wearing a polka-dot bandana and a blue work shirt, symbolizing women's contributions to the war effort while men were away fighting. The phrase "We Can Do It!" became associated with her, encouraging women to take on roles traditionally held by men. The image of Rosie the Riveter was popularized by a 1943 poster created by J. Howard Miller for the Westinghouse Electric Corporation. Over time, Rosie has come to symbolize female empowerment and the ability of women to break gender barriers in the workforce.