Richard Nisbett is an American psychologist known for his work in social psychology and cognitive science. He has made significant contributions to understanding how culture influences thought processes and behavior. His research often contrasts Western and Eastern ways of thinking, highlighting differences in reasoning and perception. Nisbett is also the author of several influential books, including The Geography of Thought, which explores how cultural backgrounds shape cognitive styles. He has been a professor at the University of Michigan and has received numerous awards for his research and teaching in psychology.