RedfinNow is a service offered by Redfin, a technology-driven real estate company. It allows homeowners to sell their properties quickly and easily by providing cash offers. Sellers can receive an offer within 48 hours and, if accepted, can close the sale in as little as seven days. The process is designed to be straightforward, eliminating the need for traditional showings and open houses. RedfinNow handles necessary repairs and improvements, making it a convenient option for those looking to sell their homes without the usual hassles of the real estate market.