REWARD, in the context of compensation, refers to the benefits and payments that employees receive in exchange for their work. This can include salaries, bonuses, and other financial incentives, as well as non-monetary benefits like health insurance and retirement plans. The goal of a reward system is to motivate employees and recognize their contributions to the organization. Effective reward systems are designed to align with the goals of the organization and the needs of the employees. By offering competitive compensation packages, companies like Google and Apple aim to attract and retain top talent, fostering a productive and engaged workforce.