RBK, or Reebok, is a global athletic footwear and apparel company known for its innovative designs and performance-oriented products. Founded in 1958 in the United Kingdom, it has become a prominent brand in the sports and fitness industry, offering a wide range of products for various activities, including running, training, and lifestyle. In 2005, Adidas acquired RBK, further expanding its reach and influence in the market. The brand is recognized for its collaborations with athletes and celebrities, as well as its commitment to promoting fitness and an active lifestyle through various initiatives and sponsorships.