Production Design is the art of creating the visual environment for film, television, and theater. It involves designing sets, locations, props, and costumes to establish the overall look and feel of a production. The goal is to support the story and enhance the audience's experience by creating a believable world. A Production Designer works closely with the director and other departments, such as costume design and lighting, to ensure a cohesive aesthetic. They research and develop concepts that reflect the time period, mood, and themes of the narrative, ultimately contributing to the storytelling process through visual elements.