Privacy advocacy refers to the efforts made by individuals and organizations to promote and protect personal privacy rights. This includes raising awareness about the importance of privacy in the digital age, where personal information is often collected and shared without consent. Privacy advocates work to influence laws and policies that safeguard individual data from misuse by governments and corporations. These advocates often engage in activities such as public education, lobbying for stronger privacy regulations, and supporting initiatives like the General Data Protection Regulation (GDPR). They aim to empower individuals to take control of their personal information and ensure that privacy is respected in various aspects of life, including online interactions and data storage.