Powhiri is a traditional Māori welcoming ceremony that involves various rituals, including speeches, singing, and the hongi, which is a greeting that involves pressing noses. It is performed to honor guests and establish a connection between the hosts and visitors, often taking place at significant events such as weddings, funerals, or community gatherings. During a powhiri, the guests are welcomed onto the marae (tribal meeting grounds) and are often greeted with a waiata (song) and karanga (call). This ceremony is an important aspect of Māori culture, symbolizing respect, unity, and the sharing of life experiences.