"Poster Boy" is a term often used to describe an individual who represents a particular cause, movement, or brand, typically through visual media like advertisements or campaigns. This person is usually chosen for their relatable qualities or striking appearance, making them an effective symbol to promote a message or idea. In various contexts, a poster boy can be associated with social issues, such as environmentalism or health awareness, where their image helps raise awareness and inspire action. The concept can also extend to commercial advertising, where a celebrity or influencer is featured to attract attention and drive consumer engagement.