Portrait photography is a genre of photography focused on capturing the personality and mood of an individual or group. It often emphasizes the subject's face, but can also include their surroundings to provide context. This style can be used for various purposes, including family portraits, professional headshots, and artistic expressions. Typically, portrait photography involves careful consideration of lighting, composition, and background to enhance the subject's features. Photographers may use natural light or studio lighting to create different effects. The goal is to convey the subject's character and emotions, making each portrait unique and memorable.