A "pitfall" refers to a hidden danger or difficulty that can lead to problems or setbacks. It often describes situations where individuals may not be aware of the risks involved, making it easy to fall into traps that could have been avoided. Pitfalls can occur in various contexts, such as in business, personal finance, or project management. In everyday life, people encounter pitfalls when making decisions without fully understanding the consequences. For example, a common pitfall in investing is failing to research a stock thoroughly, which can result in financial loss. Recognizing potential pitfalls can help individuals navigate challenges more effectively and make informed choices.